Toni Hollis Projects

Surrounding the release of Fred again's track, Hannah (The Sun), we created a unique user-generated content (UGC) site that invited fans from around the world to upload their favourite sunrise and sunset moments. The site culminated in a beautiful gallery of special moments, all soundtracked to (The Sun). The design was inspired by the arc of the sun’s journey through the sky, with true co-ordinates corresponding to each country being viewed. Users could click on different spots across the globe, allowing them to view sunrises and sunsets from various locations, each contributing to a global celebration of the track. This interactive experience not only brought fans together but also showcased the universal beauty of the sun, perfectly complementing the theme of Fred again’s music.